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066: Gary Ware: Strategic Fun

I loved having this conversation with Gary Ware, Strategic Play Consultant (that’s really his title). We discussed:

  • How his quest to become a better leader and communicator led to exploring improv comedy.
  • Failing gracefully.
  • The “One word at a time story” exercise (try it with your team!).
  • How play and improv teach crucial people and leadership skills.
  • Helping people feel comfortable being themselves AND feel like they belong.
  • “How you do anything is how you do everything.”
  • The connection between play and creativity and flow state.

After you listen, let me know your most important takeaway or a-ha moment from this conversation. Email me at or tweet to @brocedwards.


Gary Ware, Strategic Play Consultant

Gary Ware, the Founder of Breakthrough Play is one of the most sought-after Corporate Facilitators with nearly a decade of experience a performer in improv theatre. He assists teams with unlocking creativity, confidence, and sparks collaboration with experiential methods proven to drive peak performance.
Gary spent a decade in the corporate world and originally pursued improv to master public speaking. He quickly discovered that combining improv and play could be a powerful solution to achieve various business challenges. Naturally, he created workshops for his team and other executives in his network to deepen relationships and improve creativity. Gary became obsessed on learning how to use play as a transformational tool and as a result, happily transitioned from marketing to pursue facilitation full time in the Spring of 2018.
When Gary isn’t leading workshops and keynote speaking, you can find him learning magic or off an adventure with his wife Courtney and son Garrett.

Connect with Gary:

Twitter: @BreakthruPlay


This episode is sponsored by NutriFitt. I tried NutriFitt’s whey protein supplement after meeting the founder and hearing his journey and commitment to quality. I like to support up and coming businesses so I gave it a try and was impressed. It mixes immediately and the chocolate flavor actually tastes like chocolate, not like some chemical engineering committee’s overdone attempt. It has no artificial sweeteners, colors, or preservatives. Plus, it includes probiotics and is easy on the stomach.

The true taste test? My teenage daughter even likes it.
There are a lot of supplement brands on the market and NutriFitt is my favorite. Because you’re awesome and a listener of Imperfect Action you save 15% on every order. Just use the code TAKEACTION (one word, ALL CAPS) at checkout.

(My personal favorite: Double chocolate whey protein.)

Photo credit: Fox & Florals Media

Theme music: Just a Little by Shadow of Whales. Big thanks for letting me use the song. Find them, check out their videos, and get their music.

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